SEO’s strength comes from Quality Content
SEO is based upon a strong bedrock of quality content, so is your Brisbane company in fact strong enough to succeed? Far too many places out there are producing content that isn’t worth the paper it is printed on (or rather the pixels it is displayed on …) and the web is inundated with small businesses, like yours in Brisbane, that just try to get some awareness, but annoy people instead. Every online marketer, Local business and even just internet user would really love to have that one post or video go viral and let the Social Media Machine just create free attention – but the truth is it is a game of chance, and the best plan that everybody can stick to is to make continually quality content for your fans to love, like and share.
There are a few Big Picture ideas that you must bear in mind when it comes to Content:
Relevant Content is Key.
Facebook is a swift paced and constantly changing place, as such you will need to ensure you reach people when it is going to be most effective. This means every thing must be relevant to you, your business, your audience and what you intend to achieve. When you post about something that your audience genuinely cares about you will see better response.
Content is not just words.
remember that when we talk about content you should be considering Videos, Quotes, Pictures, Thoughts, Ideas, Questions, Slideshows, Animation, and Stats.
Quality means posting content that follows the 3 E’s.
Make sure your Content can Entertain, Educate and Empower. You should keep these phrases in mind when creating content. If you can constantly make posts that embody one of the Three E’s then you will be on the path to making a reputation for quality content.
If you are not sure on what your online or local Brisbane audience will deem quality, then some of the simplest ways to figure it out is to do some research. Look at your competition or at other areas around your market to see what other company’s in Brisbane post and what sort of interaction they get. You should not be wanting to copy them, but rather mimic the areas that work and make their success your own. When it comes down to it however, one of the best ways to know what your Viewers will respond to will be to just ask. Make a post or a survey that can engage with your audience to see what they want from you as a company and what they want to see on their Facebook wall. You may be surprised by what you uncover. And so, if you have any questions, or simply need to chat, call Internet Marketing Experts Brisbane on 1300 595 013 or visit, www.internetmarketingexpertsBrisbane.com.au